Before the advent of e-commerce and digital marketing, almost all B2B transactions (business to business) occurred offline.
Now, more and more businesses are looking for e-commerce solutions to increase the ease of their transactions as well as provide greater convenience to buyers.
When you create a good B2B website, you provide your customers with a more convenient way to find and purchase products. In return, you get a lot of data about your customers' preferences. This information can be used to guide your marketing strategy, honing it to meet the needs of these B2B buyers.
Additionally, an eCommerce platform can make your business easier to discover and more accessible to a broader group of potential customers.
Why Magento?
Magento for B2B eCommerce includes the most advanced features for online stores. Magento has all the necessary features to manage your store. Among the advantages it offers you can find the following:
- Hassle-free ordering
B2B business owners can provide a seamless ordering process with Magento.
- Catalogs and personalized prices
You'll be able to personalize your online experience with the ability to assign custom catalogs and price lists to B2B buyers.
- Intelligent order and inventory management
Operations on your B2B eCommerce platform can be improved with a single solution to manage orders from all sales channels.
- Quick Orders for B2B Ecommerce
Magento increases sales with fast and convenient purchasing options. B2B buyers will be able to quickly place online orders by entering SKUs, uploading CSV files, or choosing items from pre-established request lists.
- Streamline quote management and price negotiation
Magento Commerce supports customer quotes and price negotiations with a simplified request that can be managed entirely within Magento.
- Easily place bulk orders
Bulk orders are easier and faster than ever with eCommerce solutions from Magento 2.
- Set up custom lists
Magento offers custom lists to add products to wish lists or send lists to wholesalers directly. Therefore, your customers can manage their own lists and get access to quick buyback to make the purchasing process easier.
Don't be left behind
Many older B2B websites are not equipped to handle current requirements or have become outdated. In today's crowded B2B market, buyers demand an easy and intuitive online purchasing and account management experience, like that provided by Magento. And if you can't meet these demands, your competitors will.